Better Profit in Adsense Blogging using Country Targeting
I’m back with Part -2 post in Adsense Blogging.
This is the 2nd Insight in Google Adsense Blogging which will drastically increase your earning potential.
After doing the keyword research and selecting a NICHE then the next thing you have to consider is your Target Country. Target country makes a great difference in the pricing of cpc.
I was/am blogging from India and usually the cpc is really low here at India while comparing the same keyword in USA traffic. There are certain keywords that reach $10-$100 cpc in wetern countries but not so in a country like India.
CPC pricing and online Ad pricing is increasing rapidly in India too. So you can see India also a prospected market in the next 1-3 years.
To give you a first hand information I’ll give you a case study:
In 2005 I have done the google adword advertising at a max. Rs.3 or $0.1 CPC in the keyword range “WEB DESIGN”, “WEB HOSTING” . The same keyword, today in 2010, CPC pricing rose to Rs.20 – Rs.30/$.4 – $.6.
So, I realised that the Online Advertising cost in India is increasing sharply, and so the good earning for Blogger and Publisher.
After all, I feel that the target country traffic really affects your Adsense earning.
What do you say?